Actionable video course to improve your marketing. Learn how to win customers’ hearts with the right product positioning.
It shouldn’t. There is another way.
And it’s only one change away
It shouldn’t. There is another way.
And it’s only one change away
Created for busy Solopreneurs who have a business to run
01
Learn the essential theory in the structured and bite-sized format
02
Watch how I apply a new theory to an imaginary To-Do App
03
Check the best content about this topic that I personally love
04
Get a step-by-step guide on implementing theory on your product
Created for busy Solopreneurs who have a business to run
01
Learn the essential theory in the structured and bite-sized format
02
Watch how I apply a new theory to an imaginary To-Do App
03
Check the best content about this topic that I personally love
04
Get a step-by-step guide on implementing theory on your product
Never second-guess your positioning again
Made for Solopreneurs
Forget about FMCG and Apple examples. Learn tactics that work for Bootstrapped Founders.
Built to be actionable
Each tactic has multiple examples and actionable next steps. Abstract theory is not our way.
Designed to be finished
Complete one lesson per day and finish the whole course in one week. Start growing your revenue right away.
Because I used this framework to go from 0 to $40 000 in 8 months. But it wasn’t always like this.
In my first startup, I knew nothing about positioning. I believed our product was the best, and it will sell itself. I thought having more features would grow our sales.
I was wrong. We didn’t grow fast enough and lost to competitors. But I learned an important lesson — people are not buying my product; they are buying their transformation.
This insight changed the way I market products. And the results were astonishing. The first MakerBox products got tons of customers even though our Twitter following was tiny. I just changed the way I position my products.
6 launches after, I polished my positioning framework. And now I want to share it with Solopreneurs like you. Because we all deserve a positioning that sells.
Don’t mind me blushing
Your dream positioning is closer than you think
Lesson 1. Target Audience (24 min.) → Pick the best Persona to target
Lesson 2. Market (31 min.) → Understand how to win your Nemesis
Lesson 3. Transformation (28 min.) → Define your value proposition
Lesson 4. Product (23 min.) → Align your product and marketing
Lesson 5. Sales (23 min.) → Make your offer irresistible
Lesson 6. Marketing (34 min.) -> Get more paying customers
Your dream positioning is closer than you think
Lesson 1. Target Audience (24 min.) Pick the best Persona to target
Lesson 2. Market (31 min.) Understand how to win your Nemesis
Lesson 3. Transformation (28 min.) Define your value proposition
Lesson 4. Product (23 min.) Align your product and marketing
Lesson 5. Sales (23 min.) Make your offer irresistible
Lesson 6. Marketing (34 min.) Get more paying customers
30-Day money-back guarantee on all plans
✓ Video Course
One-time payment 30-Day money-back guarantee
✓ Video Course
✓ Access to All Bonus Material (70 mins)
One-time payment 30-Day money-back guarantee
✓ Video Course
✓ Access to All Bonus Material (70 mins)
✓ 30-minute Asynchronous Video Review Of Your Positioning From Dan
One-time payment 30-Day money-back guarantee
Bring it on
Bring it on
Get instant access to the course. Start whenever you are ready.
Get instant access to the course. Start whenever you are ready.